Does Your Small Business Use Internet Marketing?

Local Internet Marketing

The grand opening flags or the roadside banner are staples of the traditional local business marketing strategy. How many new business owners prepare their ‘Grand Opening’ with a local internet marketing campaign?

With the right application on their cell phone anyone can now find a specific business based on where they happen to be.

Shopping on the Go

The online shopper isn’t just sitting at home and searching for what they want so the world of internet goods can be delivered to their doorstep. They actually go outside.

Many local business owners understand that a nice website will make them look more professional, but how many are aware that they can target an online audience based upon location?

The Grand Opening Online

The tools are there for either established businesses or prospective new businesses to dominate the local search response for what they do or sell.

Not only can they drive online traffic to their physical store, they can provide driving directions, telephone numbers, hours of operation and details such as sales and specials.

By including any commercials they run on local TV within their internet marketing campaign, they further enhance the traveling shopper’s experience.